P. 01
Chapter I — The Premise

More than
bookkeeping.
A whole new chapter.

Your books are a mess. Your tools don't talk. You're doing everything by hand. We fix all of it — accounting, AI, and automation, under one roof, by humans who actually pick up the phone.

Read on
P. 02
Chapter IIWhat we do

Six capabilities.

One roof.

A few of the things we help with — and a lot we don't list, too. If your business needs it, ask us.

§ 01

Bookkeeping

Clean books, every month, without the back-and-forth. We handle the categorization, reconciliation, and reporting so your numbers are always current and actually make sense.

§ 02

Taxes

Preparation and planning — not just a return. We file accurately, flag what you're missing, and help you stay ahead of what's coming.

§ 03

Fractional CFO

The financial guidance most small businesses never get. Cash flow, forecasting, and strategy — without the overhead of a full-time hire.

§ 04

AI & Automation Solutions

Whatever's eating your time, we'll automate it. Custom-built for your business, not off-the-shelf — from workflow automation to full AI integrations.

§ 05

Website & App Development

Fast, modern sites and apps built to convert. We handle everything end-to-end — you just tell us what your business needs.

§ 06

AI Coaching

Equip your team with the knowledge and confidence to actually use AI. Hands-on sessions tailored to your tools, your workflow, and your goals.

P. 03
Chapter IIIHow it works

Three steps.

No jargon.

Step I

Book a call

Thirty minutes. Tell us about your business — what's working, what isn't. We listen. No pitch.

Step II

Get a plan

We put together a strategy: the right mix of finance, tech, and automation for your situation. Itemized. Honest.

Step III

We handle it

We execute and manage everything. You go back to running your business — with fewer headaches and better numbers.

P. 04
Chapter IVOur promise

Our

Commitments.

§

No long-term contracts.

Engagements are flexible — leave whenever it stops working. If we're not earning your trust, you shouldn't be locked in.

§

Your data stays yours.

Full transparency. You always own your books, your tools, and your data — even if you leave.

§

Real results, fast.

We move at startup speed, not agency speed. Realistic timelines, upfront, in writing.

§

Humans first, always.

AI handles the repetitive work so your team can focus on what matters. You'll always talk to a real human who knows your business by name.

P. 05
Chapter VPricing

Tailored to

your business.

Every business is different, so every engagement is too. Tell us what you need and we'll put together a quote that fits — no packages, no pressure, no long-term contracts.

* No long-term contracts

P. 06
Chapter VIThe authors

Two people.

One opinionated team.

We saw a market full of efficiency and short on soul. Automation was being treated as the end goal, not the means to one. So we built Novel — the tools of the future without giving up the relationships that make a business worth building.
CW

Chase Wetzel, CPA

Accounting & Advisory

M.S. Accountancy · B.B.A.

Accountant with a background in tax and financial advisory. Chase believes the best financial relationships are built on straight talk, genuine care, and actually enjoying the work. He holds himself to a high standard and thinks you should expect the same from anyone you trust with your business.

NS

Noel Sengel

Software · AI · Technology

M.S. Electrical & Computer Engineering · B.S. Electrical & Computer Engineering

Software engineer specializing in AI, web development, and automation. Noel builds the tools, systems, and infrastructure that give small businesses an unfair advantage — from custom AI agents to full back-office automation. Previously built Wayfare (AI travel platform), Dolos (hardware), and Haul (food tracking).

P. 08
Epilogue

Let's write the
next chapter together.

Thirty minutes, no obligation. We'll learn about your business and tell you exactly how we'd help.